What is your business structure for the new year?

Basically, you only need two tools to start and build an online business.

First you need a PAGE BUILDER. This is a tool that allows you to create pages that can funnel people looking for your services on a device that allows the collection of data (mainly a name and email) so that contact and connection can be made to create a relationship that eventually lead to sales.

Also, an AUTO RESPONDER is needed to build lists and organize your contacts to send out information to large groups, automatically increasing the number of people you need to reach in order to run and grow a business.

With these two components in hand, the following actions can be performed:

1. Make a decision which niche the business will serve and what problem or problems need to be solved. A lot of thought and analysis must be put into this step in order to continue in the right direction and be successful.

2 The next thing you need to do is create a lead magnet… this is a page that allows you to basically collect a name and email. By getting someone to give you their name and email, you make a free offer that lures them into action. This free offer should be filled with valuable content. It can be a video, a book, something of value that meets a need of your potential customer.

3. Direct this traffic (contacts, commerce, deals, customers, people) to the lead magnet. This can be done in many different ways and you can get creative in how to do it. I got this information from a colleague who presented all of these ideas in a live video seminar to people in the same affiliate business as her and invited us to invite all of our contacts. This was a win-win approach. Videos, free and paid ads, social media posts, email marketing, networking are a few ideas to drive people to what you have to offer in your lead magnet. Think out of the box.

4. Provide value regularly. Send your list an email every day. Connect with them continuously. Offer them value and show them that what you give them will give them a lot of value all the time. Then when you offer products, they will see that you are giving them something much more valuable than the cost of your products.

5. Finally, make a sale. with 20% of your customers, just make the sale. They are ready. Your offer provides more value than cost…it’s a win for both your customer and you.

This is a brief summary of how to start your business.