Tips for Using the Right Keywords to Secure a High Page Rank

The secret to ensuring a high page rank in search engines is to use the right keywords or phrases in your articles. These are the keywords that search engines use to find information about the product or service that your website claims to provide. Here are some tips for finding the right keywords that can help your articles achieve prominent placement on the search engine results page.

Put yourself in the mind of the seeker

The best way to know what keywords or phrases a search engine is likely to use is to locate yourself in their mind. You might find words and phrases that you would enter into the search engine field if you were looking for information for your product.

Use keyword research tools

There are several free and paid keyword research tools. Google provides the most popular and comprehensive keyword research tool. This tool has all the features needed to search for the right keywords or phrases.

So, enter the name of your product or service in the search bar of Google’s keyword tool. You will see a large number of keywords or phrases related to the product that searchers have used in the previous month or during the year. It also provides the search volume for each keyword/phrase. This search should give you a pretty good idea of ​​what keywords to use in your article content.

Use of keywords in the title and content of the article.

Use the main keyword/phrase in the title or headline of the article. Also use the keywords or their variations in the content paragraphs of your article. These keywords will attract the attention of the search engine bots whose job it is to select and rank the article.

Don’t abuse keywords

If you overload your article with unnecessary keywords, it can be considered spam. Even article directory publishers may not accept it.