SEO audits: the lifeline of your website

SEO audits are not a topic that is discussed often, but that does not mean that it is also practiced less. However, if you didn’t have an idea before reading this post, let us tell you that SEO auditing is standard practice for websites. Those who are serious about their online marketing efforts invest in frequent audits. If you are […]

7 ways to maximize the ROI of your affiliate marketing program

So what is affiliate marketing? Affiliate marketing is a mutually beneficial business partnership between a merchant and a publisher / website owner whereby an affiliate is compensated (commission per sale) for each visitor or customer provided through their effort. In other words, affiliate marketing is a quick and easy way to offer products and services without creating them yourself. “By […]

The power of content marketing

WHAT IS CONTENT MARKETING? Content marketing is described as a strategic approach to marketing that focuses on creating and distributing valuable, consistent and relevant content to attract a certain refined audience to profit in the consumer market. Most of the leading brands hire people with content marketing courses to improve the brand of the product or service that is marketed […]

Search engine results and traffic

Organic and Natural are two forms of traffic. It seems that people do not have a clear understanding of what the differences are between natural and organic traffic. As for definitions and examples, I’ll give you what I know about these kinds of traffic “patterns,” if you like. Natural traffic is paid traffic. The payment is divided into several categories, […]

Three types of graphic design

1. Visual identity The relationship of a company / organization with its audience is known as a brand. Brand identity is the way an organization conveys its personality, essence, and tone, as well as its emotions, experiences, and memories. Similarly, visual identity graphic design is the visual elements of the brand identity that function as the face of a brand, […]

How to curate content for a blog

Content curation is a quick way to produce useful content for your target audience. It is a shortcut to adding valuable content to your blog or website because you are not producing it from scratch. But you are offering value by writing comments on why it is useful, beneficial, or relevant to your audience. It is the process of locating, […]

Benefits of using text message marketing in advertising campaigns

Telephone advertising is a method of advertising through mobile phones. This type of advertising happens immediately where your customers get your promotional information immediately. Unlike other forms of advertising, SMS text messages are rarely reviewed and responded to and this is what makes them effective. In addition to being one of the fastest marketing methods, mobile phone coupons have a […]

3 SEO Tips for YouTube Videos

YouTube is today the second largest search engine in the world. It has a huge source of untapped traffic. It boasts of having more than 30 million visitors every day. Below are three simple but very effective strategies on how to optimize your YouTube videos for Google and YouTube rankings. Search video keywords Like everything to do with SEO, you […]